Konami Digital Entertainment BV announces the resumption of cooperation with Bayern Munich. This is a confirmation of the agreement signed in July 2019, which is now growing into a long-term partnership.
As part of this partnership, the club will appear in the eFootball series, KONAMI’s football simulation, bringing together an exciting collaboration between the most successful club in the Bundesliga, the German first division, and one of the most iconic brands in the gaming world.
The only football video game that includes the Allianz Arena, the home of FC Bayern, and an accurate scan of the entire team, eFootball guarantees fans a detailed and in-depth experience of the club in a virtual world. A virtual world in which the club has already been successful, finishing second in the eFootball Pro Championship this season.
Naoki Morita, European President of Konami Digital Entertainment BV, comments: “We are very pleased to expand our partnership with FC Bayern. Being a partner of one of the best clubs in Europe offers KONAMI and the club many opportunities.”
“Being a partner during a period when they have won so many titles and become European champions has been fantastic and we look forward to continuing our partnership with Bayern to offer fans and players alike new and exciting challenges.”
“Being a partner during a period when they have won so many titles and become European champions has been fantastic and we look forward to continuing our partnership with Bayern to offer fans and players alike new and exciting challenges.”
Andreas Jung, FC Bayern Board Member for Marketing: “The partnership with KONAMI is of great importance to us, as this market is growing rapidly and is especially popular among young fans. We love football and this collaboration offers the perfect opportunity to play virtually with our fans around the world and connect with them. KONAMI can be translated as “small wave”, and together we have already managed to create a “big wave”. We want to keep riding it. We can’t wait!”
